- 1. What is a customer profile?
- 2. How do I get the information I need to create customer profiles?
- 3. Checklist: How can I use customer profiles?
- 4. How can I use customer research to help me understand my customers?
- 5. Can I use complaints to better understand my customers?
- 6. What other ways are there to get to know my customers better?
- 7. Recommended reading
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